10 Huge Wrestling Stars Who Lost To Ridiculous Opponents
7. John Cena Loses To Kevin Federline
This result was a bizarre aberration that hardly affected John Cena's WWE career. He was arguably the last true measurable draw before WWE's brand power allowed the promotion to sustain itself on the initials alone.
Think about it. Think about how virtually every RAW segment beats virtually every AEW Dynamite segment in overall viewership and the key demo. AEW has more WWE stars on its roster than WWE in June 2022 - Chris Jericho, CM Punk, Jon Moxley et al. - and they still lose out to something like Veer Mahan Vs. Dominik Mysterio. WWE is lucky it formed several decades ago and was once big enough to monopolise and become a synonym of the industry. This version of itself is a tundra of buzz and star power.
But still: Kevin Federline?
This was the absolute nadir of WWE pathetically trying to make a cultural moment happen, and its key strategy was to clumsily weld other pop culture moments onto its storytelling.
Britney's bad boy! What a harpy Rosie O'Donnell is, right guys? Here is a new celebrity every week!
The promotion thought fans of Jackass would make the jump, but the issue is that in the mid-2000s, WWE was absolutely sh*te.