10 Insane Details Wrestlers Put Into Gimmicks (And WWE Didn’t Care)

7. Raven's Seven Deadly Sins...On Sunday Night Heat

Raven Jonathan Coachman
WWE

The last WWE act of a talent Vince McMahon hilariously never even really wanted to hire, Raven's Seven Deadly Sins act was perfect fodder for the internet forums that current Wrestling Twitter would have you believe didn't exist in 2003.

It's as dated to feel charming now, but there was a prevailing energy amongst those that hadn't given up on WWE that now was the last opportunity for the company to push all your favourites before this f*cking Triple H push destroys us all. They didn't, and it did, with this Sunday Night Heat fare yet another example of a wrestler reaching for a mythical brass ring that'd only be pulled away if they got close to it.

Working through all of the famous trials as virtually nobody looked on, Raven had nonetheless cultivated something of a following for the concept until, with some mutual satisfaction, he was released. WWE cared so little for his departure that he was able to show up on a TNA pay-per-view two days later, jumping straight into a NWA Championship programme with Jeff Jarrett.

 
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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. Within the podcasting space, he also co-hosts Benno & Hamflett, In Your House! and Podcast Horseman: The BoJack Horseman Podcast. He has been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett