10 Quick WWE Fixes To Save Rusev

8. The Streak

Rusev WWE Champion
WWE.com

Rusev's original main roster call-up was boosted by an impressive undefeated streak that lasted all the way from his April Monday Night Raw debut all the way through to the following year's WrestleMania 31. It remains one of the company's least celebrated undefeated streaks, especially considering the quality of contests that far outstripped previous recent unbeaten runs for the likes of Ryback and The New Day.

On a midcard that cried out for something more satisfying outside of dynamic clashes featuring Daniel Bryan and The Shield, Rusev fleshed out his contemporary spin on the russophillic stereotype in a selection of choice matches against a parade of unwitting flag fliers as he raised his profile in record time.

Contests against Big E, Jack Swagger and Mark Henry were substantially better than they had any right to be, and the feud with Sheamus that earned him the United States title was one of the more underrated conflicts of the year. Perpetually in a trough between fleeting peaks, 'The Great White' seemed substantially more motivated in there with his boar-like rival, and showed fire he wouldn't again until his celebrated frenemy angle with Cesaro in 2016.

Handled with care, an undefeated streak almost always works as an upturn in a performer's fortunes, and Rusev has already shown that he has the chops to carry the pressure of the task.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett