On the very first day he saw Roman Reigns, Vince McMahon probably felt like he was seeing a star. At 6'3 and 265 pounds, with his good looks and bulging muscles, he absolutely has the size and appearance of a traditional wrestling megastar. Throw in the attire, the slicked back wet hair, the tribal tattoo, and you have to admit that the guy looks like a badass. Vince sees money in that, which is why he loves the big guys so much. As much as smart fans may hate it, the numbers don't lie, guys like Cena, Hogan and others of that look have done great business for Vince McMahon. Roman Reigns is just the latest incarnation of that type of wrestler. And it isn't just the money aspect, Vince also loves wrestlers like Reigns simply because they're his type of guy, with shared passions for bodybuilding and the gym lifestyle. McMahon isn't impressed by 450 splashes or technical exchanges, he's a mark for size and strength displays. For the most part, it has made him millions, hence why he'll stick with his preferences and continue to push Roman Reigns. No one else on the roster is aesthetically ticking all the boxes that Roman does.