10 Reasons Why People Don't Give A Sh*t About WWE Anymore

6. The Babyface Problem

Liv Morgan
WWE.com

Liv Morgan is a terrible babyface.

She doesn't seek bloody vengeance when wronged; she simply complains in dire scripted promos that while unsalvageable aren't remotely helped by her particular cadence. In short, she's impossible to root for despite her rabid online following. The gears of WWE's fiction have torn her to shreds.

Big E's run as WWE Champion was a sad failure - few reasonably expected better, but he deserved better - and much of that has to do with, you got it, WWE's absolutely sh*tty booking. He was standoffish to Kevin Owens, almost justifying that heel turn, and was the only wrestler that Roman Reigns didn't need the Usos to beat. If there's ever an occasion to "protect" a wrestler, it's when they're the WWE Champion.

Toni Storm, before getting the f*ck out of there, was self-deprecating when Charlotte Flair threw pie in her face. Storm referred to herself as 'Two Pies Toni' because everybody wants to cheer the kid whose mam told her to own the embarrassment.

Virtually every WWE babyface not named Roman Reigns is a geek and or loser, and nothing will be funnier than Gary 'The GOAT' Garbutt, so the appetite to bury them just isn't there.

Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!