10 Reasons WWE's Cruiserweight Division Isn't Working
7. Casual Fans Don't Like Wrestling
The previous point comes from a bigger issue with WWE and the way we view it. There is a reason Chris Jericho is a bigger name than Lance Storm, why Eddie Guerrero was a bigger star than Dean Malenko, and why Legion of Doom succeeded where Furnas & LaFon failed: the casual WWE fan isn't really interested in professional wrestling.
That isn't to say they don't care, of course not, but the men and women who make up the bulk of the audience are more interested in personality and promo as opposed to 'ranas and wrist-locks. Ric Flair is always going to be a bigger star than Tully Blanchard or Arn Anderson, and it is all down to his style.
The men who make up the cruiserweight division on RAW are all tremendous professional wrestlers, but being good at the technical stuff doesn't mean success in the eyes of the industry leader.