10 Ways WWE Has Changed Since John Morrison Left

3. GoodBuy

Elimination Chamber 2014
WWE

Is John Morrison a draw?

Main eventing Impact Wrestling pay-per-views and being featured heavily in the marketing for Lucha Underground during his eight-year break from WWE has suggested that his run there at least established him as a big enough name to take a gamble on. For Vince McMahon, even using him won't be a risk again.

WWE swore blind that pay-per-view as a model was stone dead by the time they were ready to move away from it entirely in 2014, and whilst they jumped the gun in cannibalising a corner of their business entirely, the differences were rapidly felt as soon as their grand plan was fully fleshed out.

Monthly investments of $20+ for shows that had every chance of falling below the standards of any given good Monday Night Raws was unsustainable, but only because said standards fell in the first place. It became less of a star-driven industry than ever before, but this services talent of debatable arua such as 'The Shamen Of Sexy'.

If he's over in the moment, he's worth chucking in main events even if the net positive is short term. He also finds himself about to become a featured player on the Network again, rather than just having his best bits hidden in the archives.

 
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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. Within the podcasting space, he also co-hosts Benno & Hamflett, In Your House! and Podcast Horseman: The BoJack Horseman Podcast. He has been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett