10. Roman Reigns
Roman Reigns may seem, on the surface, to be an odd choice with which to open up this article. After all, throughout pretty much the entire year, the man has been pushed by WWE management. It's no secret that Reigns is the man the company expect to lead them forward as the top babyface. There's just one issue with that, he's consistently let down by those who back him. They way WWE have booked Roman Reigns means he has suffered badly throughout 2015. The promotion expected that by simply wheeling out The Rock, people would cheer Roman's Royal Rumble victory. Watching the segment, it's clear that even Dwayne Johnson was aware the idea wasn't working. This wouldn't prove to be an isolated example. As the year progressed, Reigns was made to look like a chump by those writing promos. Cheesy dialogue went a long way to souring people on the previously-menacing big man, and it's something he has struggled to shake off even into the Winter months. WWE appear to want Reigns to be John Cena-lite, and it hasn't worked in his favour.