20 DUMB WWE Gimmick Changes (That We Didn't Want To Admit Were GENIUS)

16. Al Snow Gives The World "Head"

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WWE

Many gimmicks from the vaunted 'Attitude Era' seemed like they'd been crafted by a teenage boy playing WWE 2K24's Universe Mode. Take Al Snow; he was a walking punchline who carried a mannequin head that was named after a certain sexual act. Yep, that was it. That was the entire purpose of the "Head" gimmick.

It got over huge. Everybody wanted "Head".

In fairness, Al started this journey in ECW, but that demotion (and it was considered a demotion at the time) proved to be a blessing for the ex-Leif Cassidy. He'd been going nowhere on the WWF main roster, so jetting off to Paul Heyman land for a while worked wonders for his own self-confidence and enabled Snow to get creative.

Al Snow and "Head" was the perfect blend of goofy, sophomoric fun and 'Attitude' raunch people expected back in the late-1990s. Few back then cared to acknowledge it was a genius move from Al to 'learn another hold' outside the WWF bubble, but it definitely was.

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.