It's often debated as to who really is the bigger star - Steve Austin or Hulk Hogan? Whilst Austin's run was white-hot, Hogan's run at the top was a far longer one. To many wrestling fans, Hulk Hogan was the first huge superstar that they ever saw. Spewing catchphrases, ripping t-shirts, pointing fingers and dropping legs, the Hulkster was a larger-than-life megastar who jumped from your TV screen. More importantly, Hogan was the face of expansion at the set the precedent for future generations. At a time when Vince McMahon was buying out all of the territories, Hulk Hogan was the man tasked with leading this rapidly expanding national and international company. As McMahon's organisation grew to becoming the market leader, Hulk was at the front of it all. Added to that, Hogan was everywhere; there was his own cartoon show, there were a multitude of TV appearances, there was his (attempted) movie career, and he was the first superstar to start pushing merchandise sales through the roof. Like him or not, Hulk Hogan revolutionised the wrestling business. If it weren't for Hogan, it's up for debate whether Vince's WWF would have had anywhere near the success that it has had, making him the WWE's most iconic superstar of all time.
