5 Ways AEW Is Appealing To Millennials (And 5 Ways It’s Failing)

This one should be obvious. We live in an era where high quality storytelling on TV has become the norm and, with the likes of Breaking Bad, The Sopranos, and Mad Men representing the high watermark of what the medium can achieve, wrestling fans have started demanding better stories in their own product too.

Luckily then, AEW have largely been able to do this by focusing on consistent and logical weekly storytelling that doesn’t insult viewers intelligence and often plays out over lengthy periods of time. Take the ongoing arc of The Elite for example, a tale packed full of the intricate relationship details that are found amongst any group of friends and that still, two years in, is far from over.

But its not just this, as the AEW locker room represents a full universe too; one where Eddie Kingston can be buddies with Santana and Ortiz even if he’s not part of their stable while, elsewhere, MJF can loan out FTR to Andrade El Idolo if the price is right. It all just proves that though you don’t have to reinvent the wheel, if you want to grab those younger viewers like AEW is doing, then you have to respect their intelligence and give them a product worthy of their time.