5 Ways WWE Can Make The Intercontinental Title Relevant Again

5. A Main Eventer As Intercontinental Champion

In order to make the Intercontinental title relevant again, you need to put it on someone important, such as a main eventer. Doing so at first will create that mixture of enthusiasm and confusion. The excitement will come from the fact that a wrestler who is thought to have outgrown the Intercontinental ranks is now sporting the gold. Confusion will be derived from the notion that a top guy as an I.C. champion is a demotion, a downgrade, a one way ticket to the Scarlacc pit of mid card status. However, booking the right guy in the right situation could pay creative dividends. Bray Wyatt would be the perfect heel candidate for this endeavor. To date, the twisted prophet has never won a championship. He is pushed as a heel and is over with the fans because he is highly entertaining in the ring and on the microphone. The heart and soul of professional wrestling storytelling lies in the chase. We are led to believe that it€™s all about the babyface€™s moment of conquest, but it is his pursuit of glory against the heel that fuels our enthusiasm for the product. The most interesting thing about Daniel Bryan€™s time in the main event spotlight were all the obstacles he faced on the road to WrestleMania. Wyatt becoming IC champion would create buzz since it€™s something different. If you decide the chase is not the way to start such an initiative, Dean Ambrose fits the bill. He is the most over guy on the roster right now and has never held a singles title. Ambrose is a special type of wrestler that comes around once in a blue moon. The nuances of his performances resonates strongly with fans to an increasing degree which makes the lunatic fringe a sure fire investment. It€™s gotten to the point where the creative team has booked from a storyline perspective to have wherever Ambrose goes, John Cena goes. The creative delusions of being stuck in the wrestling bubble would lead one to believe that Ambrose is getting the rub from John Cena, but in reality it is the leader of the Cenation who is trying to get some much needed street credit by association.