8 Brave Booking Steps WWE Have Already Taken In 2018

Trying something new during 'Mania season? What is this madness?

by Jamie Kennedy
braun strowman raw
WWE.com

It's not often WWE are lauded for showing the courage to try something fresh at this time of year. Between Royal Rumble and WrestleMania, the company commonly go into auto-pilot and focus more on ushering in old favourites for a quick nostalgia fix or seeking the endorsement of celebrity.

They certainly don't take risks with the regular roster during a (rare) period when hardcore fans and casual viewers alike come together for 'Mania season. This year marks a departure from that formula, because WWE have already shown some bravery in taking adventurous steps away from the norm in 2018.

Established monsters are experimenting with comedy, new platforms WWE can use to produce content are being explored, a previously-ignored division is being pushed to the forefront, and there's even the promise of serious pro wrestlers stealing the show at WrestleMania 34.

Keep it coming, WWE...

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Contributor

Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.