9 Most Desperate WWE Responses To Low Ratings
8. Eric Bischoff (Part 1)
Just over a year after his infamous hand-to-hand rom-bat with Steve Austin at the close of WrestleMania X-Seven, on 15 July 2002 it was Vince McMahon's turn to shake hands with the alleged Devil incarnate himself. To the the utmost surprise of Hades-based meteorologists, out stepped Eric Bischoff - a man WWE had cast as their legitimate enemy for the past six years - meeting his long-time rival in a heart hug having been announced as Raw's new General Manager.
Raw's ratings had plunged to their lowest post-Attitude era levels, something the new pretend boss alluded to as he smugly sauntered to ringside, fully embracing his inner smarm. Drafting the ex-Nitro impresario was just about the most shocking thing Vince could conjure to arrest the slide, short of forcing Bret Hart to make amends at gunpoint.