9 Most Desperate WWE Responses To Low Ratings

8. Eric Bischoff (Part 1)

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WWE.com

Just over a year after his infamous hand-to-hand rom-bat with Steve Austin at the close of WrestleMania X-Seven, on 15 July 2002 it was Vince McMahon's turn to shake hands with the alleged Devil incarnate himself. To the the utmost surprise of Hades-based meteorologists, out stepped Eric Bischoff - a man WWE had cast as their legitimate enemy for the past six years - meeting his long-time rival in a heart hug having been announced as Raw's new General Manager.

Raw's ratings had plunged to their lowest post-Attitude era levels, something the new pretend boss alluded to as he smugly sauntered to ringside, fully embracing his inner smarm. Drafting the ex-Nitro impresario was just about the most shocking thing Vince could conjure to arrest the slide, short of forcing Bret Hart to make amends at gunpoint.

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Editorial Team
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Benjamin was born in 1987, and is still not dead. He variously enjoys classical music, old-school adventure games (they're not dead), and walks on the beach (albeit short - asthma, you know). He's currently trying to compile a comprehensive history of video game music, yet denies accusations that he purposefully targets niche audiences. He's often wrong about these things.