9 Ways Impact Wrestling Can Successfully Rebrand

3. Learn From Other Promotions

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As mentioned in the previous point, professional wrestling has never been healthier. There are so many excellent promotions across the world, and wrestling fans have never had things so good. If Impact is to make a success of itself, it needs to take a look at what other companies have done so well over the last few years.

For long term storytelling and satisfying pay-offs, Impact need look no further than the UK’s very own PROGRESS Wrestling. British Strong Style have dominated the promotion for almost twelve months, but all three members finally got their comeuppance at PROGRESS’ biggest show of the year. This is just another long term story that the London-based company has hit out of the park

NJPW is the wrestling promotion of choice these days, and for good reason. The company has built a huge following on the back of logical stories and incredible wrestling. The fact is that New Japan isn’t doing anything out of the ordinary - it is simply making the most of the talent available to it.

Lucha Underground breathed new life into a number of wrestlers with fresh personas, even managing to make Ezekiel Jackson interesting way back in the first season. There is good pro wrestling at every turn - Impact needs to start taking notes.

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Contributor
Contributor

Born in the middle of Wales in the middle of the 1980's, John can't quite remember when he started watching wrestling but he has a terrible feeling that Dino Bravo was involved. Now living in Prague, John spends most of his time trying to work out how Tomohiro Ishii still stands upright. His favourite wrestler of all time is Dean Malenko, but really it is Repo Man. He is the author of 'An Illustrated History of Slavic Misery', the best book about the Slavic people that you haven't yet read. You can get that and others from www.poshlostbooks.com.