Is WWE's Twitch Ban Finally Over?

This follows April's report on WWE lifting its band on third-party earnings.

AJ Styles Zelina Vega Twitch
Twitch/stylesclash/Twitter/@Zelina_VegaWWE

Further evidence that WWE has ended its controversial ban on wrestling earning revenue through third-party platforms has emerged from Drew Gulak.

The former NXT Cruiserweight Champion was back on Twitch last night, thanking Triple H for being able to do so:-

WWE's independent contractors were initially banned from using platforms like Twitch to earn money in September 2020. This sparked a number of wrestlers to speak out against the situation, including Paige, and yielded reports of a backstage rebellion. Zelina Vega, a huge Twitch streamer pre-ban, was released by WWE within minutes of posting a pro-unionisation tweet that November, though she later returned to the company.

Fightful Select reported in April that WWE's then-President, Nick Khan, informed talent they would once again be permitted to earn money through third-party platforms on top of their contracts with the company during a backstage meeting. Cameo, signings, and scripted and unscripted programming were all mentioned, and the meeting was received with unanimous positivity.

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If Gulak was streaming on Twitch last night, it suggests that the move has now come into play. Triple H's changes as WWE's new head of creative and talent relations continue.

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Channel Manager
Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.