The Disturbing Truth Behind WWE Money In The Bank

by Michael Sidgwick
Carmella James Ellsworth
WWE.com

The storytelling framework of WWE mirrors what is, ironically, a consistently tremendous pay-per-view event. The action is often spectacular, but there is little narrative tissue connecting all the parts. These constant shifts in momentum and separation have even bled into the verbiage of the commentary desk. The meaningless is now established canon.

The briefcase is no longer reserved for those with actual star potential, either. Edge made that briefcase, but the briefcase does not make a star. If anything, it ruins stars.

Edge's win saw him ascend to the superstar realm. Carmella's win dragged the superstars to her low level, creating a morass of nothingness from which Asuka has barely recovered.

The disturbing truth is that the Money In The Bank concept has bankrupted WWE’s creative process to only temporarily satisfy the audience—and that temporarily satisfied audience is diminishing at a rapid rate.

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Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!