WWE Raw Loses A Further 100,000 Viewers On Netflix Despite Lower Sports Competition (WWE News)

WWE Raw's total global viewership has declined for the third consecutive week on Netflix, with the red brand's 27 January episode drawing 2.9 million viewers.

This is per Netflix's Tudum site, which publishes weekly top-tens for shows and movies every Tuesday. The 27 January Raw finished ninth amongst English-language shows that week, falling from the previous week's seventh.

Tudum only provides total views and hours viewed for the ten most-watched films and shows that week. If WWE Raw falls out of the top ten, viewership information won't be forthcoming.

Raw has so far drawn the following weekly global viewerships on Netflix:

6 January: 5.9 million.

13 January: 3.7 million.

20 January: 3 million.

27 January: 2.9 million.

WWE's flagship show has declined 51% since the 6 January premiere, which was hyped up as a pay-per-view level event featuring such names as Hulk Hogan and The Rock, hence the bigger audience.

Wrestling shows debuting on new platforms typically start high before dropping off over the next few weeks, eventually settling into a regular viewership range. Raw's decline has tapered off in recent weeks, with the show falling by decreasing margins each week, suggesting this is close to happening.

This week's Raw benefitted from weaker competition, with WWE's flagship no longer contending with NCAA college football championship games and other live sports in the United States. Of course, being on Netflix means such strong competitors may not have as big an impact, as viewers have a more convenient way of watching Raw on-demand.

WWE Royal Rumble 2025 Draws 2.1 Million Global Viewers

Royal Rumble 2025 finished 10th amongst English-language Netflix shows for the week, sitting just below Raw with 2.1 million global viewers.

A few caveats here:

1. Royal Rumble 2025 was on Saturday, 1 February, and the charts were published on Tuesday, 4 February, meaning only a few days were counted and not the full week.

2. WWE PLEs still air on Peacock in the United States, so the 2.1 million global viewers wouldn't include US viewers here, unlike Raw's numbers.

The Royal Rumble 2025 figure is nonetheless an interesting gauge of WWE's popularity outwith the United States, though it is currently difficult to draw any hard and fast conclusions.

Similarly, there are difficulties comparing WWE's Netflix viewerships to those it currently (or used to, in Raw's case) pulls on USA Network and The CW. Nielsen ratings cover live and same-day DVR/on-demand viewing in the United States only. Netflix's viewership is far broader, covering audiences around the world across seven days. Thus, Netflix's numbers will inevitably be higher, unless the show suffers a huge dip in popularity.