8 Developments That Will Change Streaming Forever
2. Apple TV
If all these disparate streaming services with independent subscription packages seems like a headache, expect services like Apple TV to move everything under one roof, much like the way your cable and satellite provider already does. In this way, the future of streaming could look very similar to TV’s present.
Collating the content from each of your subscription packs into one easy to use and seamless interface will be a priority over the next few years, and there are bound to be a few services vying for dominance in this area. Where Apple TV has an advantage here, is that Apple users (rather a lot of people) will be automatically signed up to the service.
Rather incredibly, Apple will be providing peak TV content entirely free of charge to its users to indoctrinate them into the system. Headlining its offering will be ‘Top of the Morning’, a comedy drama set in the world of a network morning breakfast show starring Jennifer Aniston, Reese Witherspoon and Steve Carell, some of the most popular talents in the marketplace.
The convenience of such a service will make the greatest case yet for out and out chord cutting among consumers, as on-demand streaming overtakes cable and satellite as the defacto delivery method for all of our content.