10 Ingenious Ways WWE Can Restore Interest In Roman Reigns

7. Find A Better Catchphrase What€™s up with this €œI Can I Will€ nonsense? Roman Reigns came out with this new catchphrase a couple of weeks ago, and... well it€™s dull, to put a point on it. Moreover, it€™s completely out of character for a no nonsense guy like Reigns. It€™s way too much like John Cena€™s underdog gimmick, where every PPV, he has to €˜overcome the odds.€™ (Come on guys. He€™s not really an underdog if he€™s a 15-time World Champion.) It€™s great that the WWE is searching for a new, mainstream, main event star; Cena€™s injuries are starting to rack up, and he€™s not getting any younger. But the solution isn€™t to mold a new guy into the John Cena persona. These things have to happen organically €” the best main eventers grew into their personas, or played exaggerated versions of themselves. Placing someone into a preconceived mold is not sustainable, and it reeks of inauthenticity. It€™s a small irony €” that even in a sport as €˜fake€™ as wrestling, the fans demand a realness and legitimacy in their superstars.
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Kevin is an AP English Language teacher and freelance writer from Queens, NY. His focus is on American pop culture and American issues. He wrote a weekly column for Complex called "Throwback Thursdays," which spotlighted video games and trends from previous console generations. Kevin has also been published in VIBE, Salon, PopMatters, Joystiq, and Racialicious. Follow him on Twitter to learn more.