10 Ways UFC Has Grown In The Last 10 Years
3. PPV Records
If you're making more money, stars and fans by the day, it's inevitable that records are bound to be broken. Even with that in mind, you can't imagine that Dana White ever expected his humble company to post some of these ridiculous numbers.
When looking at the top ten UFC PPV buys of all time, it simply shows how the company's popularity has surged in the last ten years.
Only UFC 92 in 2008, with 1,050,000 buys, scrapes into the top ten threshold. Khabib Nurmagomedov vs. Conor McGregor at UFC 229 more than doubled that number ten years later, which tells you all you need to know about where UFC is at right now.
If PPV numbers aren't your forté, attendance figures have skyrocketed in the last decade, too. All of the top five (whilst also coming abroad) have come in the last eight years and the record was recently smashed in 2019 at UFC 243, where Melbourne, Australia witnessed Israel Adesanya clinch the Middleweight title.
Whichever way you spin it, UFC are smashing their records at an alarming rate and they are even breaching a million buys for non-title events - Nate Diaz vs. Conor McGregor 2 at UFC 202 in 2016 earned 1,600,000 buys.
You can only imagine what records will crumble in the next decade.