10 Ways WWE Are Misreading What Their Fans Want From The Product
2. Putting The Right Guys In The Wrong Places
Basic logic dictates that a wrestling promotion's main event scene should be home to its best performers, but sadly, this isn't the case in WWE.
While Jinder Mahal and Randy Orton bumbled their way through multiple pay-per-views, the likes of AJ Styles and Kevin Owens were messing around on the undercard. The problem extends to SmackDown's women's division too, where Becky Lynch and Charlotte have been usurped by the Carmellas of the world, and on Raw, WWE's greatest heel (The Miz) has spent his post-Superstar Shake-Up life bouncing from one mid-tier feud to another.
WWE have a tremendous roster at the moment, but the pieces are in the wrong places. Styles' presence in the United States division is good for the belt, but he carried SmackDown for much of 2017, and most would rather see him in a bigger spotlight. The same goes for Miz, Charlotte, and everyone else, but it looks like they'll be second or third fiddle for the foreseeable future.
This is one area where WWE could stand to learn from NJPW, where the likes of Kazuchika Okada, Kenny Omega, and Tetsuya Naito headline pay-per-views because they're the best (and most popular) wrestlers in the company. Even the most ardent Jinder Mahal fan would struggle to make the same argument for WWE.