10 Ways WWE Can Make Live Events Matter Again
9. Don't Keep Repeating The Same Old Matches
This is something WWE fans in the UK and Europe will definitely be able to relate to. The company only visits that part of the world twice a year and, over a two or three week period, Superstars face a brutal schedule with nightly house shows. Fans love this, of course, but while they might make the effort to catch a RAW and SmackDown themed house show, there's really no need to do much more than that.
That's because WWE essentially repeats the same shows over and over again, something which is also commonplace in the United States.
As a result, fans have no real reason to go to more than one or two live events and if you read what happened at a show in Cardiff, for example, chances are the one in Newcastle the next night will be exactly the same (right down to the finishes of the matches). We hate to throw the "fake" word around, but there's nothing that makes wrestling feel more bogus than shows as repetitive as these.
Things need to be shaken up and that means having different matches from show to show in order to ensure that fans see something fresh each time.