10 WCW Ideas Eric Bischoff Can Use To Boost SmackDown

8. Take Shots At Raw

eric bischoff
WWE

As Eazy E is famous for quipping, controversy creates cash.

Back in the day, Bischoff was the one who really upped the ante in the rivalry between WCW and Vince McMahon’s WWF. It was the former marketing man who decided to play dirty and publicly mock his competition. And you know what? It worked!

Not only did Bischoff’s shock tactics generate more views for his own product, it ultimately also caused Vince to take a good look at the content he himself was serving up. From there, WWF would undergo its own rejig and usher in the iconic Attitude Era.

While it could prove a risky move, Vinny Mac should now allow Bischoff – and Paul Heyman, for that matter – the chance to take shots at the competition. In this case, Heyman’s Raw brand. After all, there’s nothing wrong with a healthy dose of friendly competition. It could easily be argued that it’s a lack of that very thing – competition – that is responsible for the stagnated WWE product that fans have been force-fed for the past several years.

Senior Writer
Senior Writer

Once described as the Swiss Army Knife of WhatCulture, Andrew can usually be found writing, editing, or presenting on a wide range of topics. As a lifelong wrestling fan, horror obsessive, and comic book nerd, he's been covering those topics professionally as far back as 2010. In addition to his current WhatCulture role of Senior Content Producer, Andrew previously spent nearly a decade as Online Editor and Lead Writer for the world's longest-running genre publication, Starburst Magazine, and his work has also been featured on BBC, TechRadar, Tom's Guide, WhatToWatch, Sportkskeeda, and various other outlets, in addition to being a Rotten Tomatoes-approved film critic. Between his main day job, his role as the lead panel host of Wales Comic Con, and his gig as a pre-match host for Wrexham AFC games, Andrew has also carried out a hugely varied amount of interviews, from the likes of Robert Englund, Kane Hodder, Adrienne Barbeau, Rob Zombie, Katharine Isabelle, Leigh Whannell, Bruce Campbell, and Tony Todd, to Kevin Smith, Ron Perlman, Elijah Wood, Giancarlo Esposito, Simon Pegg, Charlie Cox, the Russo Brothers, and Brian Blessed, to Kevin Conroy, Paul Dini, Tara Strong, Will Friedle, Burt Ward, Andrea Romano, Frank Miller, and Rob Liefeld, to Bret Hart, Sting, Mick Foley, Ricky Starks, Jamie Hayer, Britt Baker, Eric Bischoff, and William Regal, to Mickey Thomas, Joey Jones, Phil Parkinson, Brian Flynn, Denis Smith, Gary Bennett, Karl Connolly, and Bryan Robson - and that's just the tip of an ever-expanding iceberg. Where his beloved Wrexham AFC is concerned, Andrew is co-host of the Fearless in Devotion podcast, which won the Club Podcast of the Year gong at the 2024 FSA Awards.