10 Weirdest Wrestling Debuts Ever

5. Seven

Otis Dozovic Alexa Bliss
WWE Network

The production cost of this infamous segment is eye-watering in retrospect, given the financial turmoil amid 1999 WCW and WWE's no-selling of spectacle nowadays.

Following an intriguing(ly awful) vignette, in which this new character camped outside of a young child's bedroom, spoke in husky tones and persuaded him to join him "in complete bliss, mmm, that's right" - we, and thank Christ, were spared this apparent child molester by vanguard of good taste Vince Russo (!), who joined as creative head honcho after this was dreamt up, and promptly binned it off by quietly abandoning it.

Swerve!

Seven debuted the character in full, phenomenally awful gimmick, and entered the arena, backed by flaming pyro, on wires. Yes, the floater of a gimmick floated to the ring before the man behind it disavowed it in stunningly glib fashion. "My new name is Seven, by the way," he said en route to completely exposing the gimmick and all others, essentially, as the work of inept madmen struggling to compete with the WWF. These guys on TV you invest in? Fake, bro!

Seven before his debut promised that "darkness will fall over WCW". He was right, in that the company had to turn down the lights to obscure the fact that nobody turned up for Nitro.

Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!