10 Wrestlers Who Had To Destroy Themselves To Get Over

6. Seth Rollins

Seth Rollins
WWE.com

WWE tried - too hard, and with a direction that was much too scattershot - to get Seth Rollins over throughout a tumultuous post-WrestleMania season.

But they tried.

They tried to get him over as a character adjacent to Stone Cold Steve Austin on the Stomping Grounds go-home RAW, on which he disrupted the opening segment and terrorised the locker room throughout the night with a steel chair. It was more Sheamus than Austin, and so, on the RAW Reunion, he clowned like John Cena, or the Rock, doing an impression of Brock Lesnar that he didn't have the comedic instincts to pull off.

WWE were literally getting "desperate", per reports, and so at the production meeting two weeks removed from SummerSlam, it was decided "Let's just beat the absolute sh*t out of him" was the best way to proceed. And, on the go-home show, "Let's just beat the absolute sh*t out of him," was the plan once more, and it worked, even in spite of that hushed, robotic soliloquy.

Whatever Seth's character was, it was destroyed up to and during the awesome SummerSlam main event, and it's to his immense credit that the aloof (offscreen) geek (onscreen) got over in the end. It took a tremendous, spirited, perfectly-timed performance, and Rollins is essentially back to where he was on April 8.

In WWE, in 2019, that's progress.

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Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!