10 Wrestling Gimmicks Probably Made Out Of Spite
2. The Billionaire Ted Skits
The Billionaire Ted skits of 1996 WWF programming were the creation of a desperate Vince McMahon.
Up until that point in time, McMahon had operated under a mantra of never referencing rival wrestling promotions. He'd lost main event attractions like Hulk Hogan and Randy Savage to WCW - those names backed up by JCP/WCW favourites such as Ric Flair, Sting, Lex Luger and the Steiner Brothers - and WCW Nitro was starting to topple WWF Raw on a worrying basis when it came to ratings.
Backed into a corner, struggling to find new stars, and not helped by Kevin Nash and Scott Hall's impending departure, Vinny Mac fired back by creating the characters of the Huckster, the Nacho Man, Scheme Gene and Billionaire Ted.
These skits were designed to highlight how old and broken down WCW's roster was, how Ted Turner was merely some bumbling hillbilly, and also to question the values and practices of Turner's company - including insinuating steroid abuse in WCW.
If the Billionaire Ted stuff was a one-off, sure, it was mildly entertaining. The fact that these segments played out for three whole months and culminated in a 'match' where Huckster and Nacho Man suffered heart attacks meant this all became tedious, tasteless and stunk of desperation.