10 WWE Booking Gimmicks And Characters Other Companies Are Doing Better
2. Model-Turned-Professional Wrestler
In June 2021, after months of rumours and hearsay, Eva Marie returned to the WWE, with the company seemingly desperate to get the former All-Red Everything over as their next big crossover star.
Marie's initial run with the company began in 2013 after a chance appearance at a casting call. With a background in soccer, business management, modelling and acting, WWE thought they had a cash-cow on their hands and gave everything they could to get Marie up to scratch. Sadly though the ever-hard to please WWE Universe weren't buying it, seeing Marie as too green and rejected her outright before WWE released Marie in 2017, and again in November 2021 after the experiment failed a second time.
Stardom's already mentioned stable-heavy infrastructure occupies several thematic vibes; Oedo Tai are evil goths, Queens Quest are the shiny work-rate junkies, Stars are happy-go-lucky babyfaces, and break-away group Cosmic Angels are based on Japan's Idol industry. With the original trio of Tam Nakano, Unagi Sayaka and Mina Shirakawa all possessing varying levels of idol and gravure experience, the group combines doe-eyed beauty with kicking people really hard in the face, leading to multiple championship reigns, including Nakano's incredible Wonder of Stardom Championship run that occupied most of 2021.