15 Amazing WWE Video Packages
9. John Cena Vs. CM Punk (Money In The Bank 2011)
CM Punk certainly did "have everyone's attention" in 2011 when he skyrocketed to the level of cultural phenomenon after his infamous 'Pipe Bomb' promo and subsequent appearances. At Money in the Bank 2011 in Punk's hometown of Chicago, he was set to challenge John Cena for the WWE Championship.
WWE did the smart thing and focused on the greatest element of the Punk situation: uncertainty. Wrestling fans crave unpredictability and uncertainty like Winnie the Pooh craves the feeling of superiority he gets devastating the delicate infrastructure of a bee colony. WWE drove this point home with an amazing promo.
The whole feel of the piece was of WWE itself unraveling and almost being infected by Punks existence. Voice-overs stuttered, footage flickered and the soundtrack swelled under footage as anticipation was crafted to perfection. The hottest angle in recent WWE history condensed into an amazing promo.