4 Ups & 4 Downs From Last Night's WWE SmackDown (July 25)

1. Another Night, Another Title Change

AJ Styles United States Champion
WWE.com

SmackDown’s Triple Threat main event was great, but the way that the United States Title has been handled lately is not. We’ve now entered a situation where the belt changes hands whenever it’s defended. At a time when it genuinely feels like a grander prize than the WWE Championship, this isn’t a good thing, and it’s doing nothing for the protagonists.

At Battleground, Kevin Owens became champion after a 16-day reign from AJ Styles, who made no successful defences. Last night, AJ ended Owens’ third US Title run at two days. This means that four of the last five reigns have lasted less than a month, with last night’s outcome suggesting that the wonky Battleground finish may well have been a botch, as was suggested after the event.

This isn’t a situation like the Raw Women’s Championship last year, when Charlotte and Sasha Banks’ hot-shotting helped raise its prestige. Here, the constant title changes feel jarring. They’re giving neither wrestler the opportunity to build any kind of momentum as champion, and until one of them settles down into a lengthy reign, this feud will continue to feel like a disappointment.

Advertisement
Channel Manager
Channel Manager

Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.