41 Most Disgusting Promotional Tactics In Wrestling History RANKED

33. 2003 - The McMahons Are All Over The Product

Kane Shane McMAhon Unforgiven 2003
WWE.com

Priorities, people.

By 2003, people were exhausted by the McMahon family’s presence on television - and, since the same thing was true in 2000, anti-nepotism sentiment was rampant.

2003 was another year of controversy-desperate WWE TV. The French were bad and snooty again, through La Resistance. Jim Ross was set on fire. Al Wilson got boned to smithereens. The McMahons were in fact all over the product, and you’d hope the content of the storylines, or at least one, had something to do with it.

Vince, who had turned red, was as high as ever on power, kicking around a one-legged wrestler. Shane McMahon lived out his pathetic tough guy fantasies by trying to kill Kane. It gets much worse.

Linda McMahon was sexually assaulted by Eric Bischoff, who wanted to piss Shane off. Moreover, the Stephanie McMahon character revealed that, when she was younger - underage - Vince sexually trafficked her to business associates to get deals done. This was awful then; in light of Janel Grant’s lawsuit, it is beyond the pale.

You’d like to think all of this was rejected and deemed disgusting by the voter base on its own terms. In reality, the vote was probably not cast on behalf of abuse survivors, but on behalf of the poor undersized wrestlers, like Akio and Billy Kidman, who just weren’t getting a push. That’s sadly not a joke, again, since that specific Stephanie angle received a lesser share of the vote (26) to the general nepotism and creative awfulness (113).

The mere existence of the McMahon characters was worse, got it.

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Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!