6 Ups And 6 Downs From Last Night's WWE Raw (July 30)
3. Video Stars
WWE
As well as giving away a mammoth triple threat just weeks ahead of the second biggest pay-per-view of the year (more on that later), the company produced three separate but equally rewarding videos to promote the chaos and carnage each combatant is capable of in their quest to dethrone Brock Lesnar.
Whilst Roman Reigns and Samoa Joe hit the marks and catchphrases whilst laying logical claim to the prize, the show was yet again stolen by the 'Monster Among Men', who truly shines in situations that translate the ridiculous into the utterly sublime.
After (perhaps intentionally) dispelling the futility of conflict resolution through traditional means, Strowman's year-long reign of terror was broadcast over top of his veiled threats. The audio/visual presentation was key in presenting Braun as a man of his word and thus a performer fans could theoretically get behind in the ginormous main event.
With exploded rings, flying stretchers and tipped ambulances all soundtracked by a primal scream wailing his own first name, the clip selection highlighted just how much 'The Monster Among Men' has been gifted over the past several months, but it's been as impressive to see him maximise those minutes.
Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation for nearly 10 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years.
As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 65,000,000 total downloads. Within the podcasting space, he also co-hosts Benno & Hamflett, In Your House! and Podcast Horseman: The BoJack Horseman Podcast.
He has been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has provided in-person coverage of some of the biggest pay-per-views and Premium Live Events in wrestling history, including WrestleMania, Survivor Series, All In & Double Or Nothing in destinations such as New York, New Jersey, Chicago, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live.