6 Ways WWE Can Save Apollo Crews
1. A Memorable Feud
There are no shortage of experienced guys on the SmackDown roster for Apollo to work with and what he needs more than anything is someone to bring the best out him. It doesn't matter how well you can dance in the squared circle, if you and your opponent don't click, then everything else falls apart. Mini feuds with Sheamus and The Miz never caught fire and Apollo has mostly found himself working with fellow breakout performers like Baron Corbin. Curt Hawkins is a veteran of sports entertainment but he has never had a successful run in WWE - so putting Apollo over in the current climate is unlikely to do much for either man.
What might be best for Apollo right now is a multi-match rivalry against an established name. When Kevin Owens stepped up from NXT and faced John Cena at three consecutive PPVs, a star was born. He was immediately thrust into the spotlight but given the safety blanket of working with one of the most experienced men in the company. But with the Royal Rumble and road to WrestleMania 33 fast approaching, it may be too late to build a high profile programme for Crews prior to Orlando.
Regardless of his opponent's stature, making the feuds Apollo is engaged with meaningful has to be the number one objective. The best of 7 seven series between Sheamus and Cesaro worked because no matches felt for the sake of it, every contest had value and continued to progress a wider story. The quest for an opponent with the right chemistry is a journey some superstars never complete, but if an immovable object to Apollo's unstoppable force is found, the sky's the limit for what he can achieve.