7 Most Insane Things Happening In Wrestling Right Now (May 5)

1. Kayfabe Was Dead; Now It's Buried

BYE BYE KAYFABE
Instagram (@titusoneilwwe)

On Sunday, Braun Strowman was booked to not only defeat Roman Reigns cleanly, but to bloody him in WWE's first non-"accidental" blade job in aeons. This followed weeks of ultra-violent terrorism, in which Strowman essentially attempted to murder Reigns on flagship television.

Judging by the reaction to their main event, the ploy paid off. The intense and brutal match came across as a major deal. It was easy to get immersed in. But, later in the week, Titus O'Neil posted a picture of Reigns and Strowman on a Roman Coliseum jolly, undermining months of storyline in a literal instant.

Kayfabe has been dead for decades. The days of Jim Duggan getting fired for travelling with a heel are over - but the entire industry is predicated on suspension of disbelief. Fans were in on the con even decades before that fateful 1987 night, but they conspired and collaborated with promotors to maintain the pretence because they wanted to believe in it. The main event on Sunday worked as well as it did because the obviously manufactured tension felt palpable. Now, it has dissipated into nothing.

Actors pose with one another on film sets all the time, but pro wrestling isn't the movie industry. It requires a far more stringent approach to make it work because it's more patently phoney.

Even WWE, who do little elsewhere to present a realistic product, seem to agree that O'Neil's baffling social media activity was senseless. All posts were removed, but the damage had already been done.

Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!