9 Greatest Factions Never To Appear In WWE
2. The Bullet Club
The Bullet Club are sort of like the S-Club Juniors version of the nWo - except with infinitely more market appeal.
After Prince 'Finn Bálor' Devitt turned on tag partner Ryusuke Taguchi in 2013, he united with fellow New Japan gaijin Karl Anderson, Bad Luck Fale, and Tama Tonga to form the villainous Bullet Club. Comparisons between the group of upstarts looking to shock the established system and the New World Order nearly two decades prior were plain, from the black and white garb right down to the adopted 'Too Sweet' hand gesture.
They also shared the ability to shift swathes of merchandise, with the stable's popularity growing in tandem with their ranks, as every foreign import of note was inducted into the club (making one rather wonder why NJPW kept hiring them). Thanks in no small part to the marketing savvy of The Young Bucks, Bullet Club popularity soon migrated across the Pacific, with the group's t-shirts popping up in branches of Hot Topic - despite New Japan having no notable North American exposure.
WCW's nWo exclusive PPV Souled Out was an unmitigated disaster. Cody Rhodes' ostensible 2018 Bullet Club attempt, ALL IN, was the exact opposite, selling out over 10,000 tickets within thirty minutes. Having the capacity to challenge WWE's hegemony is what makes the group so formidable - but it's also the reason Vince would probably kill the gimmick dead on arrival.