AEW Full Gear 2022: 10 Nightmares That Could Come True

7. Too Little, Too Late For The Firm

Kenny Omega AEW
AEW.com

Sorry to anyone who enjoyed the group's debut at All Out but...The Firm has been a pile of rubbish ever since. The breakup from expected focal point MJF was sudden, and Stokely Hathaway's gang has been saddled with some of the least-interesting stories in pro wrestling.

That 'we own Matt Hardy and Private Party's contracts' stuff has been agonising to watch. It's safe to say then that Tony Khan has done a poor job of facilitating Ethan Page's ascent up the card with this faction. So, if he wins the Eliminator tourney on Saturday, he'll become nothing more than a sacrificial lamb in a one-off match.

Greeeeeeeat.

That's a naff spot for Page to be in, and it shouldn't be his fate. Someone like Ricky Starks winning the Eliminator sounds way more inspiring to this fan than 'All Ego' getting the nod just so he can job to MJF or Jon Moxley at 'Winter Is Coming' (thus making The Firm look even more useless).

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.