Backstage Update On Who WWE Views As Top Babyfaces & Top Heels

Who does WWE currently consider their top heroes and villains?

by Andrew Pollard
Seth Rollins
WWE.com

With Cody Rhodes currently the talk of the wrestling business, the American Nightmare is viewed as the Raw brand's #2 babyface internally.

As per PWInsider, Bobby Lashley is viewed by WWE as being the top babyface on Raw right now, with Cody just behind the All Mighty. AJ Styles is in the #3 spot when it comes to the heroes of the red brand.

Where the top villains of Raw are concerned, Seth Rollins - despite rumblings of a full-blown babyface turn - is seen as the #1 heel on the company's Monday night flagship show. The Visionary has Kevin Owens behind him in the #2 position, with Edge and Damian Priest slotting in behind KO.

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Interestingly, Undisputed WWE Universal Champion Roman Reigns is not listed internally whatsoever for the Raw roster, but he does, obviously, take the top spot as the #1 heel on SmackDown. Opposing him on the blue brand, Drew McIntyre is viewed as the top babyface on Friday nights.

McIntyre has long been rumoured to be a challenger for Reigns' prize, although that looks as if it will have to wait at least a little while longer to get started - with last week's Friday seemingly positioning Shinsuke Nakamura to go up against the Head of the Table at WrestleMania Backlash next month.

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Senior Writer
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Once described as the Swiss Army Knife of WhatCulture, Andrew can usually be found writing, editing, or presenting on a wide range of topics. As a lifelong wrestling fan, horror obsessive, and comic book nerd, he's been covering those topics professionally as far back as 2010. In addition to his current WhatCulture role of Senior Content Producer, Andrew previously spent nearly a decade as Online Editor and Lead Writer for the world's longest-running genre publication, Starburst Magazine, and his work has also been featured on BBC, TechRadar, Tom's Guide, WhatToWatch, Sportkskeeda, and various other outlets, in addition to being a Rotten Tomatoes-approved film critic. Between his main day job, his role as the lead panel host of Wales Comic Con, and his gig as a pre-match host for Wrexham AFC games, Andrew has also carried out a hugely varied amount of interviews, from the likes of Robert Englund, Kane Hodder, Adrienne Barbeau, Rob Zombie, Katharine Isabelle, Leigh Whannell, Bruce Campbell, and Tony Todd, to Kevin Smith, Ron Perlman, Elijah Wood, Giancarlo Esposito, Simon Pegg, Charlie Cox, the Russo Brothers, and Brian Blessed, to Kevin Conroy, Paul Dini, Tara Strong, Will Friedle, Burt Ward, Andrea Romano, Frank Miller, and Rob Liefeld, to Bret Hart, Sting, Mick Foley, Ricky Starks/Saints, Jamie Hayter, Britt Baker, Eric Bischoff, and William Regal, to Mickey Thomas, Joey Jones, Phil Parkinson, Brian Flynn, Denis Smith, Gary Bennett, Karl Connolly, and Bryan Robson - and that's just the tip of an ever-expanding iceberg. Where his beloved Wrexham AFC is concerned, Andrew is co-host of the Fearless in Devotion podcast, which won the Club Podcast of the Year gong at the 2024 FSA Awards.