The Real Reason Brock Lesnar Returned On Last Night’s WWE SmackDown

The Beast is back.

Article lead image
WWE.com

SmackDown started hot on Tuesday with a blockbuster six-man tag team match between The New Day and FTRKO that appeared to pay off the recent hostilities between the singles and tag representatives of both groups when Kofi Kingston, Big E and Xavier Woods finally appeared to achieve a measure of revenge on the heel trifecta for all their devilish deeds over the past few months.

For a company still defined by protracted feuds despite worthy efforts to bin off automatic rematches in 2019, the contest and result seemed to actively work towards a Steve Austin-like bottom line. The reason for this was made abundantly clear as all babyface celebrations were cut short by the jagged sting of an achingly familiar entrance theme.

Triggering dread on Monday Night Raw over the past few years, Brock Lesnar's famous tune blaring over the SmackDown speakers was something of a treat if only because of the element of surprise - 'The Beast' has only really rocked up on Tuesdays (or Thursdays, or Fridays) over the years when WWE were desperate to pop a number over there for some reason or another, whereas this one came completely out of nowhere and without such cynical inten-

Or not.

It's always a version of the above, but this less about popping numbers and more about creating an audience. Lesnar's arrival was the start of WWE's most important quest for consistent ratings this decade. Their short-term financial future, in part, depends upon it.

CONT'D...

Advertisement
Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett