The Rock Vs. Steve Austin | Wrestling Timelines
August 30, 1998 - Highway To Hell
Austin’s SummerSlam match against the Undertaker is a major box office attraction. The ‘Highway To Hell’ promotional blitz is extravagantly successful, drawing a staggering 655,000 buys. WWF fans are energised to a level beyond belief; for a few sweltering weeks, a 1979 hard rock number composed by AC/DC is cooler than any nu-metal song on MTV rotation.
Wrestling, however, moves at an incredible speed. This time last year, the Undertaker was headlining against Bret Hart, still in the first year of his 20 year WWF deal. A year later, Hart is going nowhere in WCW. You can’t stop. The sharks don’t sleep in that tank.
Austin suffers a mid-match head injury as an already lethargic brawl threatens to fall apart. Austin isn’t happy. He knows it isn’t great, either.
In the semi main event, the Rock steals the show in a Ladder match against Triple H. The Ladder is still very effective as a symbol of ascension up the card; despite the total excess elsewhere, the WWF had not promoted the gimmick since SummerSlam 1995. This is Rock’s first undisputed classic match - incontrovertible proof that he can reach the main event. He loses, and while the story of the match isn’t necessarily designed to get him over in defeat, the Rock has his own WrestleMania 13 moment here.
The Rock is progressing at an incredible rate. He isn’t Austin, but the only reason people think that is because the top guy spot is nailed down. It’s Austin’s.
There can’t be two top guys…