WWE Files Interesting New Trademark Applications For NXT

WWE moves to lock down a couple of NXT-related marks.

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WWE.com

WWE has this month filed new trademark applications for "NXT Europe" and "NXT Global" with the United States Trademark and Patent Office.

As originally reported by Fightful, citing information available through the USPTO's database, both marks are to be used for the following purposes:-

IC 041. US 100 101 107. G & S: Entertainment services, namely, a show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information

WWE filed these applications with the USPTO on 16 September. Lauren A. Dienes-Middlen is listed as the attorney of record.

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The applications come following last month's news that in the wake of NXT UK's shuttering, WWE plans on launching a new brand, NXT Europe. WWE Vice President of Talent Development Creative Shawn Michaels commented at the time:-

"Following the success of our live events and talent identification efforts throughout all of Europe, we believe this is the perfect time to expand NXT beyond the UK."

WWE is yet to determine a launch date for NXT Europe.

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Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.