WWE Raw & SmackDown BOTH Fall To Worst Viewerships Of 2025 In Same Week (WWE News)
Raw has now lost 53% of its global Netflix viewership since debuting on 6 January.
WWE Raw and SmackDown both hit new lows for total viewership in 2025 last week.
Per Netflix's Tudum site, Raw's 10 February 2025 episode drew 2.8 million global weekly viewers for a 1-hour 51-minute show. This is down 300,000 viewers from the 3 February episode's 3.1 million and is the lowest since Raw arrived on Netflix on 6 January.
Raw finished eighth on Netflix's weekly top 10 English television shows. Tudum only publishes the top 10, so should Raw ever slip out of the rankings, viewership will not be reported.
Last week's numbers mean Raw's overall viewership has now declined 53% since the 6 January premiere. A drop was to be expected as wrestling shows debuting on new platforms tend to start artificially high before levelling out, and WWE loaded the Netflix premiere up with stars like The Rock and Hulk Hogan, promoting it to near-PLE levels.
Raw has so far drawn the following weekly global viewerships on Netflix:
6 January: 5.9 million.
13 January: 3.7 million.
20 January: 3 million.
27 January: 2.9 million.
3 February: 3.1 Million.
10 February: 2.8 million.
Netflix viewerships differ from traditional Nielsen ratings in that they cover seven full days of viewership worldwide, while Nielsen accounts for live and same-day viewing in the United States only. This makes comparing Raw's current performance to other wrestling shows airing on traditional television difficult.
Nonetheless, SmackDown also dropped off last week, drawing 1.384 million total P2+ viewers and a 0.42 P18-49 rating on Friday, 14 February (per Wrestlenomics).
SmackDown declined by 123,000 total viewers and 0.06 P18-49 rating compared to the previous week. The overall viewership is the blue brand's worst since 20 December.
SmackDown ranked second on all of television for the night.