2. Avengers Assemble
Over five years, Marvel had succeeded in turning its B-List heroes into massive names and was now paying off on their little after credit stings with The Avengers. But in the UK, we couldnt enjoy The Avengers. Instead, we sat down to see Avengers Assemble. Put simply, it sounds stupid. Yes, the Avengers may assemble, but as the catch phrase is never used, it grates. What makes this case particularly bad is how late in the day it came; wed already had trailers and posters over here with the original title. In the end, it didn't matter; the film would have been a hit no matter what it was called The only logic is that Marvel were afraid of Brits confusing their superhero team-up with the spy show of the same name; just imagine all the confused children disappointed when Tom Hiddleston materialised instead of Patrick Macnee (or Ralph Fiennes). All that was achieved was a tired giggle when the title appeared on screen and ticket stubs reading Avengers Ass. You can only wonder how theyll deal with the confusion when The Avengers 2 comes around. Maybe rename it Avengers Assemble Again.