10 Ridiculous Ways Adverts Were Built Into Video Games
3. Wearing A Pizza Hut Box In Phantasy Star Portable 2
Another food-themed advertising tie-in, 2009's PSP exclusive Phantasy Star Portable 2 undoubtedly made many of its players very, very hungry by including some rather odd Pizza Hut items scattered throughout the game.
If you've ever wanted to wield a pizza pan and a pizza box as a weapon and a shield, respectively, you're in luck here. The game also included a virtual Pizza Hut restaurant, and players could actually order food items (in-game ones) from it, like seafood pizza, cheese pizza, and coffee, all of which would restore hit points.
Not content with this much selling out, Sega also opted to include figurines of Japanese Pizza Hut mascot Cheese-kun, which players could use as in-game room decorations. While the sight of your character decked out in Pizza Hut garb was quite funny, it was also completely facepalm-worthy, and demonstrated the absurd lengths video game publishers will go to to make a quick few bucks.