10 Things Developers Wrongly Think About Gamers

7. Because It's A Tie-In We'll Buy It No Matter How Bad It Is

It€™s a cliché that tie-ins are universally horrible, and when you try and name ten decent ones it€™s easy to see why. They do exist (Aladdin, Goldeneye, Wolverine, and Return of The King are all excellent), and when you look at them you wonder how developers get it wrong so many times. They€™ve got the fanbase, the storyline, the characters, the graphics, the sound, all on a plate. They just have to cobble it together into an entertaining game. And maybe that€™s the problem; there€™s so little effort required they can€™t even be bothered with that, the project just gets slung onto the desk of Nigel the work experience spod who hasn€™t even seen the film. How else is it possible to screw up a Star Wars game so many times? The movie tie-in game is as old as gaming itself, and yet still the majority of tie-ins struggle to top 50% in reviews, meaning they still remain unsold at £5 in GAME, and yet still they come. Learn the lesson, developers.
 
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Richard has been playing video games since the days of the BBC Micro, (and incidentally when is Chuckie Egg going to get a reboot?) He is currently available for the post of Head of Marketing at Nintendo, seeing as no-one else seems to be doing the job. He's also a major fan of fantasy/sf books and is just waiting for his novel about an assassin who doesn't wear a hood to get picked up.