10 Times Video Game Adverts Lied (And It Was The BEST)
3. Spec Ops: The Line
Spec Ops: The Line is all but known for the dramatic contrast between its advertisements and its final product. Was that good for 2K Games financially? No. Was it great artistically? Oh, hell yes!
Judging this game based on its trailers and promotional material left a lot of people thinking, "oh great, another generic third person shooter for people with a military fetish, how original." But that power fantasy soon turned sour for players who fell for it.
Without delving into spoilers, Spec Ops is a haunting story addressing the real implications of war. It doesn't shy away from the messy stuff, telling a powerful tale about the dangers faced by civilians, the impact of mental health in a war zone, the perils of American imperialism, and more.
Those who went in expecting action-heavy fun instead received a challenging narrative and a gaming experience that is few and far between.
Sadly, this advertising method also shot the game in the foot, as the generic presentation failed to stir up market attention, leading to it to flop financially.