Battlefield 3 Creating a Premium Program Like Elite

rumor has sprouted up in the past couple days that EA may be copying Activision even more, by introducing a premium package like Call of Duty Elite for Battlefield 3. It is being referred to as Battlefield Premium and will be a subscription based content service similar to Call of Duty Elite. The announcement is supposedly going to be made on June 4th during the E3 EA presentation if the rumors are to be believed. Here is the unofficial and rumored press release:

"Battlefield„ Premium will land you a number of content drops with unique in-game items not available anywhere else. First out is the one-of-a-kind Premium knife and black dog tag, plus a set of soldier camos, weapon camos, dog tags and Assignments that will make sure you stand out and get more personalization options."

EA has yet to comment on the rumor at this time and I wouldn't expect them too since we are so close to E3 at this point. No other information at this time has surfaced, such as pricing for the program but I am sure after E3 we will know more. On a scale of 1 to 10 on how reliable this rumor is I would rate it a 10 or 11. EA likes money and this is another way to get money from the consumer, but while Activision's Call of Duty Elite service has been a unexpected success, EA has yet to show they are capable of handling extra content with the same care as Activision (I can't believe I just said that). In other words, I have yet to hear complaints from people they don't feel like Activision is giving them enough content to justify the price for Elite. I don't know if EA can produce the same type of balance that Activision has struck with the amount of content you receive for the price being about equal.