10 Best Heel Moments In WWE Raw History

Nepotism is said by some to be a big problem in the corridors of WWE power, but perhaps they're forgetting that Vince McMahon has a special club anyone can join. All they have to do is get down on their knees and kiss his bare ass. It's easy.

Not everyone is on board, though. In fact, in the aftermath of Survivor Series 2001 - when the chairman, having seen off the threat of the Alliance, was particularly keen to flex his muslces - the Raw commentary great flat out refused to pucker up.

This may have seemed like a principled stance in theory, but it also caused grave offence to The Undertaker, who pointed out that, in some way or other, everyone in the WWE locker room had been made to suck up to the boss to get where they are today.

After initially appearing to come to JR's aid, he instead helped Vince induct him into the Kiss My Ass Club, even going so far as to put his trademark cowboy hat on his new string-puller's head. For the Deadman, it was completely out of character - and the crowd absolutely hated it.