10 Gimmicks WWE Refuse To Give Up On

Let it go, Vince. Let. It. Go...

Bobby Lashley Lana
WWE

You've all been there. You think up a great joke or an awesome idea, yet you are met with a lacklustre response. Now imagine if you had a platform to keep attempting to push that joke/idea on your audience until they eventually submitted to your vision through sheer exhaustion.

Welcome to Vince McMahon's WWE.

Make no bones about it, the boss has been responsible for some of the outright greatest gimmicks in wrestling history. The Undertaker, The Rock, Hulk Hogan and John Cena have all had McMahon's fingerprints all over them, so you can't be too quick to deride his creative prowess.

That being said, it doesn't mean that Vinny Mac isn't a sucker for a bit of reframing and over the years he has found very few new personas to bring into the light. This has meant that WWE have recycled the same formula in the hope that they can either profit from an idea that has worked before, or (as alluded to earlier) force feed us a concept that we have rejected in the past.

Sometimes the repackaging of a once flaccid idea can be a masterstroke, sometimes not so much.

10. The Cuckold

Bobby Lashley Lana
WWE

In an odd cuckold-assance, WWE has opted to push not one, but two of these downright sad character turns in the last few months.

The first involved Mike (Bennett) Kanellis being made a complete laughing stock by the rest of the roster, after his wife Maria announced she was pregnant and Mike wasn't the father. A now pointless storyline - with the former two-time 24/7 champion requesting his release - involved him being emasculated for the next couple of weeks.

If that god-awful incomplete arc wasn't enough to tickle your fancy, WWE doubled down on the gimmick a few weeks ago when Rusev returned to Raw without his wife, Lana. After being asked where his wife was on air, the Ravishing Russian revealed herself as Bobby Lashley's new flame.

As we're still only in the early days of this second 2019 cuckold attempt, it's a tad early to define it as a complete disaster. However, if more Lashley massages are on the cards, your writer would like to get off this TV-14 train.

Does Vince just really enjoy watching men get ridiculed by their partners on TV? Becky Lynch/Seth Rollins and Charlotte Flair/Andrade be warned...

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Lifts rubber and metal. Watches people flip in spandex and pretends to be other individuals from time to time...