10 Times "Best For Business" WWE Decisions Sucked

Calls for the company to turn John Cena heel can be traced to at least 2007, when fans began reminiscing about the sharp-tongued, crotch-grabbing rapper who brought an edge to post-Attitude WWE four years prior.

The current iteration, so they said, was fast going stale, having grown into a monstrous Hogan-like figure who continued to overcome the odds, night after night, all the while being portrayed as a hard-luck underdog.

They had a point, but although 'The Champ' turning his back on the Cenation would probably have been a wrestling moment to which only a handful in history could be compared, Vince McMahon opted instead to play safe and protect that sweet merch revenue.

With stars like Austin and Rock departing - and the company's fanbase shrinking in turn - you can understand the logic. But it still sucked.