10 Times WWE Broke Your Heart And Didn’t Even Care

2. Punked Out

Asuka MITB
WWE.com

Lame takes on how the Universal and WWE Championship are different titles will not be accepted here.

The company can have one, two or ten top titles if they wish - there is a clear distinction between the belts that are big and those that aren't, and semantics over split-brand prizes are a pointless pursuit. CM Punk's stewardship over the WWE Title between 2011 and 2013 was not.

'The Voice Of The Voiceless' had at long last ascended to the summit of WWE for real (despite monthly pay-per-view cuckolding by John Cena) after a clunky start to his post-Pipe Bomb tenure, and defended the honour and privilege of his position with the same verve Bret Hart had in the role he so desperately craved nearly two decades earlier.

Like 'The Hitman', Punk was screwed in the end too.

Brock Lesnar's empty theft of his 434-day longevity record was more dispiriting than half of 'The Beast's disappointing defences. It passed literally without mention beyond a tweet from from Paul Heyman because Lesnar was absolutely nowhere near the product when it happened. A representation of everything wrong with the reign, it only put fans in mind of what else others could be doing with such a plum spot.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett